GoTo has unveiled a revolutionary AI-powered communications platform specifically designed for automotive dealerships, streamlining customer interactions and boosting operational efficiency.
Transforming Automotive Dealership Communications
The newly introduced GoTo Connect for Automotive aims to modernize dealership communications by integrating AI-driven insights, omnichannel messaging, and real-time analytics. With built-in Customer Relationship Management (CRM) integrations, businesses can now interact with customers through their preferred channels, ensuring seamless communication across departments.
The Challenges in Dealership Communication
Many automotive dealerships struggle with fragmented communication, where sales, service, and business development teams operate in silos. This disconnect often results in missed opportunities, inefficient operations, and customer dissatisfaction.
With fewer than one-third of dealerships satisfied with their current CRM insights, GoTo Connect for Automotive fills this gap by unifying communications into a single, intuitive platform.
Cutting-Edge Features Driving the Change
GoTo Connect for Automotive introduces several groundbreaking capabilities:
- Seamless CRM Integrations: The platform integrates with major dealership CRMs, including VinSolutions, CDK, and Tekion, allowing businesses to leverage customer data for personalized interactions.
- Omnichannel Engagement: Customers can connect with dealerships via text, web chat, and other digital channels, ensuring a consistent and high-quality experience across touchpoints.
- AI-Powered Insights: Practical AI helps sales teams prioritize high-value leads, enhances customer follow-ups, and optimizes service appointment scheduling.
- Advanced Analytics: Multi-rooftop reporting and centralized dashboards provide actionable insights to optimize dealership performance.
Bridging the Gap Between Customer Expectations & Dealership Tech
“Customers today expect seamless communication across multiple channels,” said Damon Covey, General Manager of UCC at GoTo. “GoTo Connect for Automotive ensures dealerships can meet these expectations with integrated CRM solutions, real-time reporting, and dealership-specific features like virtual fax and mobile app support.”
Real-World Impact on Dealerships
Bob Calabrese, Client Relations Director at Ewing Automotive Group, shared his experience: “Switching to GoTo Connect has been a game-changer. It has significantly improved efficiency, allowing us to communicate via text messaging while ensuring customer data remains protected.”
The Future of AI in Automotive Communications
As AI continues to reshape industries, its role in automotive dealership operations is becoming increasingly vital. This integration of AI-powered solutions in automotive communications aligns with broader advancements, such as WSO2’s AI-driven enhancements in identity and access management, which further demonstrate the growing reliance on artificial intelligence in streamlining business processes.
For more details on GoTo Connect for Automotive, visit: GoTo Connect for Automotive.
